Member

Brad has more than 35 years of entrepreneurial and small business experience and development. He has worked for and with seven entrepreneurial organizations over those 35 years - primarily in sales, marketing, and strategy roles.

As VP of Marketing and Strategy, Brad helped TTM Technologies through their IPO in 2000, raising $120M. The company now boasts annual revenue in excess of $2.5B.

In 2005, Brad started AvaSure, growing the company to $57M annual revenue, with EBITDA greater than 30%, and 230 employees. In May of 2021, Brad sold a controlling share to a private equity syndicate made up of Goldman Sachs and Heritage Group, earning his investors an average annual rate of return over of 58% over 16 years.  Bard invested the proceeds of the sale to create the WheelFish Group.

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Frank Peterson joined WheelFish Group in 2022 after successfully leading the City of Muskegon for nearly nine years.

Under his leadership, Muskegon experienced a resurgence that positioned the city as the State’s premier year-round waterfront community. Frank’s vision led to many significant economic investments, including hundreds of new housing units, waterfront redevelopment, significant renovations the the Trinity Health Arena, and the construction of a $25M convention center.

As part of the WFG Team, Frank focuses his attention on operating WFG assets, with a specific emphasis on residential and mixed used real estate development.

Member

Troy Wasserman was born and raised in Muskegon, Michigan. His roots run deep in Muskegon and the surrounding areas, and he now owns Muskegon’s oldest business, which has served West Michigan through five generations of the Wasserman family since 1880. Troy has been working in the Real Estate business since 2005. He began specializing in Marina sales, and has since expanded to commercial sales and special projects. Troy has a deep passion for Real Estate and appreciates historic preservation.

Member

Member

Andrea Rose is currently the Muskegon Lumberjacks President of Business Operations. Andrea is the first female team president in the history of the USHL, and was honored to be named the USHL Executive of the Year in 2024.

A native of Muskegon, Andrea is a 2010 graduate from Grand Valley State University where she earned a degree in Sport Administration and Management. 

Andrea is an active member of the Muskegon Chamber of Commerce, and is the President of the Lakeshore Junior Jacks youth hockey organization.

Andrea resides in Muskegon with her husband Jeff and their four children. In her free time she enjoys watching them play sports and staying active.

Mike Muskovin, Head of Strategic Sales at Prepared, is a Muskegon native and proud father. While he keeps an office at Prepared’s headquarters in Manhattan, he spends most of his time divided between his office at MuskGro and traveling the globe for business and pleasure. Mike is a top performing sales leader experienced in complex strategy development, sales methodology, forecast management, metric-based analytics, and solution design. As the first sales leader at Prepared, Mike led the SaaS startup to unprecedented growth in the public safety market including metrics that supported its Series A funding round led by Andreessen Horowitz and included Google’s venture fund as well as M13.

Bryan specializes in the West Michigan Commercial/Industrial market. He began his career in commercial real estate in 2000. His background includes over 10 years of Environmental Consulting with his focus being due diligence related to Commercial/Industrial Property Transfers. His background enables him to provide valuable guidance to his clients, particularly in transactions associated with industrial and/or potential Brownfield sites in Michigan. His experience and expertise extends to the sale and leasing of all types of commercial properties including: office, retail, land, and investment properties. Utilizing team member expertise within Core, combined with his high level of professionalism and client service, he has worked and negotiated transactions on behalf of numerous property and business owners, developers, municipalities and financial institutions throughout his career. Bryan is a Partner at Core Realty Partners, LLC and manages the company’s Commercial Division.

Uwe is the CEO of the Unterschütz Group.

For over 30 years, Uwe and his team of more than 100 employees have been a reliable partner for customized solutions in the fields of mechanical and plant engineering, laser technology and CNC machining. What began in 1995 as an engineering office is now internationally recognized: The company supplies the whole world from its base in central Germany.

Uwe and his team are working to expand their presence in the United States, and have selected West Michigan as the best place to meet their goals. The Unterschütz Group joined the Muskegon Growth Collaborative in the Spring of 2024, and use their space to house a team of engineers tasked with eventually building a factory developing 21st Century tooling and machines.

Member - Wheel Fish Group

Member

Member

Josh is the owner and operator of Bamboo IT, LLC, a technology company focused on building information technology infrastructure to companies across the country. Josh specializes in website development and data analytics. If your company is struggling to make sense of its customer, marketing, and sales data, talk to Josh and let him help you harness that data to improve outcomes.

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Bio Coming Soon

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Bio Coming Soon

Member

Kevin retired as a health care executive with more than 35 years of experience. Upon retiring, he wanted to give back to the community and the industry that loved so much.

Kevin joined the Muskegon Growth Collaborative in 2023 to build connections and serve as a resource to the other members. Kevin quickly found that his experiences as a critical thinker with strong financial management, team building, and leadership experiences could help mentor and grow several of the collaborative start ups in the office.

Additionally, Kevin’s connections to healthcare executives across the country that stretch over decades of relationship building have allowed him to help our healthcare-facing members begin building their own valuable relationships in the industry.

In his spare time, Kevin loves boating in Lake Michigan - but only when the waves are above five feet. He is also taking a leadership role in a community-driven beautification project that seeks to clean, landscape, and maintain almost 10 miles of roadways in Muskegon County.